YOUNG ONES 2025 BRIEF | SUBWAY

Footlongs aren’t just for Subs anymore: Create buzz around the unexpectedly delightful Footlong Cookie

OUR IDEA:

We decided to advertise Subway’s footlong cookie as the ultimate sweet treat for Gen-Z. A sweet treat that’s big enough to share with a potential love connection. That’s right! Subway is bringing romance back into dessert.

Because treats taste better when we’re together.

Creative Brand Manager: Liv Koerner

Strategist: Alyssa Black

Art Director: Zofia Farley

Copywriter: Sandra Sanchez

Experience Designer: Meredith Moore